We are real people creating real world learning for people just like us.
We deliver practical life skills, transforming and positively impacting lives.
We provide easy and immediate access to a world of inspirational experts.
We aim to become the world’s preferred partner in the lifestyle learning space.
We are a female-founded and women-led organization supporting a community of diverse learners passionately invested in their hobby or personal interest. We are supported by a range of creative and talented service providers working remotely in 11 countries. Our diverse backgrounds ensure that we spark off each other and ensures our work is constantly evolving and challenging the norms. Our team thrives on change and new ideas, taking learnings from all corners of our business. This diversity and passion fuels every aspect of what we do.
KnowHowDo is built on learning that enriches and fundamentally changes lives. Learning broadens perspectives, expands our knowledge, and allows us to grow. Lifestyle learning with KnowHowDo is about want-to-learn rather than have-to-study. We provide high quality online courses on Beauty, Health, Wellness, Career, Pets, Craft, and Hobbies. All interactions on our platforms are stimulating, meaningful, and motivating. We strive to ensure that our community learns and grows in a supportive, pleasurable, and engaging environment. We serve our learners’ need to fully develop their potential. Their journey is our mission. Their instinct for learning is our obsession.
Enda has been a co-founder, partner, and managing director of multiple education and e-learning companies. With over 20 years of success in the field, he is a visionary leader with a clear idea of how the future of education, content, and technology is evolving. Enda is committed to the implementation of innovative strategies to capitalise upon this evolution and other market opportunities. Enda created the KnowHowDo group to manage his growing portfolio of lifestyle learning brands. Under his stewardship, the group has grown to over two million course sales. Enda juggles support for both Liverpool FC and Real Mallorca where he lives.
KnowHowDo has a creative spirit and her name is Xisca. She is the inspiration behind the KnowHowDo group. Her intuition and marketing foresight led to the phenomenal growth experienced by the company’s first brand, Trendimi. On completion of her MBA in 2008, Xisca’s personal appetite for and expertise in all things lifelong learning inspired her to dive into e-learning and co-build the foundations of KnowHowDo. Xisca is now deeply involved in the financial operation of the group. She steers the strategic planning and direction of the company at both group and brand levels.
Fiona knows that finance is not just about numbers and spreadsheets but about the way in which they empower and fuel every aspect of what we do. Fiona is a member of the Association of Chartered Certified Accountants and has over 10 years’ experience in Finance. She has worked in accounting, commercial business analysis, and management roles. Her passion is providing accurate and useful financial information and utilising financial data insights to enhance strategic decision making.
John has extensive experience in creating and growing businesses. He has founded and managed companies in Ireland, the UK, and the US in the fields of artificial intelligence, data analytics, and animation as well as serving as GM of a games company in Chicago. Other previous positions include National Manager at Halo Business Angels Network (€120m invested) and niche M&A transactions. John brings fresh views, a creative approach, and no-nonsense language to creating and developing real and practical business opportunities.
Dermot is an innovator at the intersection of content, technology, and news distribution. As a corporate tactician with wide-ranging experience, he leads change through engendering consensus around game-changing strategies. He has inspired large content teams while building multi-platform distribution and monetization strategies, supporting major global brands. Dermot has held senior executive roles at Viacom, AOL, and Cablevision. He advises KnowHowDo’s corporate and content development strategy.
Ori is a Senior Managing Director in Guggenheim Partner’s technology, media, and telecom markets. He is one of the founding members of Integrated Media, a TPG platform focused on digital media consolidation. For five years, Ori served as the Head of LT Growth with LionTree Advisors. He is an experienced investment expert who pushes forward at the leading edge of new trends. We are excited by the vision, expertise, and drive that he brings to KnowHowDo.